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PIV

either lane house record label

PIV is the Amsterdam house label and party that Prunk started in 2015. the name is one thing on the records and another on the handles: Beatport, Bandcamp and SoundCloud print "PIV", while the label's own YouTube channel is "PIV Records", Discogs files it as "PIV Records" and Resident Advisor as "Piv Records". the Discogs profile opens with "PIV is a record label and event organization from Amsterdam, founded in 2015 by brothers Nilz and Jordi Pronk. Serving as a platform for talented producers with a soft spot for the classic US house era, the label was conceived to build upon the foundation of the original electronic music coming from" and stops there, cut by the field itself. Resident Advisor carries the full version of that bio, which finishes the sentence with "places like New York and Chicago in the 80's and 90's." and adds that the founders use "their Dutch/Indonesian heritage as a cultural aspect to create an unique blended output, which is significantly visible in the artworks and merchandise of the label." who founded it is told two ways. the label's own site names one person: "In 2015, PIV ignited a revolutionary house movement, spearheaded by visionary founder Prunk." Discogs names "brothers Nilz and Jordi Pronk", and Ibiza Spotlight in May 2025 wrote that it was "Founded in the Netherlands by Nils Pronk AKA Prunk and his brother Jordi", one spelling of the first name on each site. Prunk himself told When We Dip in 2017 that "This is why I decided to start a PIV label, together with a friend next to the PIV parties we were already doing." so the shape of it is Prunk (Nilz Pronk) as founder, with his brother Jordi per Discogs and Ibiza Spotlight. the name has two readings too. the site says "PIV stands for People Invited. House music for everyone." and the RA bio gives the fuller line, "People Invited and VIP spelled backwards."

the label calls itself a house label, so we tag it one. its YouTube channel puts it this way: "Housemusic Label from Amsterdam. www.pivrecords.com Freshly founded in 2015, PIV records was established to build a platform that supports talented producers with a soft spot for US classy house. The imprint strives to bring this archetypical sound and add a modern European touch to the genre. Next to the scheduled releases, PIV Records organizes events in the scene of Amsterdam's vibrant nightlife. Their hosting enables the artists to perform a signature sound." the base is Amsterdam by the label's YouTube, its SoundCloud bio ("House music movement based in Amsterdam") and Discogs. the parties came before the records, per Prunk's own account above, and the RA bio ties the two together, the label striving "to continuously create an atmosphere with the emphasis on inclusiveness, hence the meaning behind the brand". the events side runs on. "PIV ADE Tower Takeover" at Amsterdam's A'DAM Tower during Amsterdam Dance Event is what the ADE site called a PIV tradition in 2024, and in 2025 the label held a weekly Tuesday residency at Cova Santa in Ibiza, 3 June to 30 September, per Ibiza Spotlight. Trommel marked the fifth anniversary on 13 October 2020 with "5 Years of PIV", a double vinyl pressed on gold vinyl plus a digital edition. Prunk's own line on the team, from the same 2017 interview: "We're a whole team of people at the moment and we still want to expand, although releasing quality house is our number one priority." Discogs lists two sub-labels, PIV Club and PIV Limited, and releases on those do not count toward the roster here.

the series is the "PIV ADE Sampler", a yearly various-artists compilation timed to Amsterdam Dance Event with its own catalogue prefix, PIVADE. "PIV ADE Sampler 2021" is PIVADE003, from 15 October 2021, "PIV ADE Sampler 2023" is PIVADE004 and sits on the label's Bandcamp, and the 2025 edition was a joint one, "PIV x Factory 93: ADE Sampler 2025", twelve tracks with the Los Angeles label Factory 93, out 17 October 2025. earlier in the catalogue, Prunk & Stussy "Brooklyn Tears EP" (2017) is the record Gray Area named in its piece on the label.

a few notes on the names. three rest on compilation tracks: Julian Fijma on "PIV ADE Sampler 2023" (2023), Rossi. on "PIV Spring Sampler" (2019) and Oden & Fatzo on "ADE Sampler 2021" (PIVADE003, 2021) and "PIV ADE Sampler '21 Pt 2" (2021). Kolter has a remix credit, the "Across Ocean" remix (2020), next to his own "Washed Away EP" (2019) and a "PIV Summer Sampler 2022" track. Chris Stassy is the newer name of Chris Stussy, and he released here under the older name from the label's second release (PIV002, 2016), with "Creativity EP" (2016), "Wanna Dance EP" (2017) and "Brooklyn Tears EP" (2017) to his name. the rest are on their own releases: Toman "Waves EP" (2019) after a "PIV ADE Sampler" track (2018), ANOTR "Retpoid Meetings EP" (PIV025, 2020), M-High "Harmony Nights" (PIV033, 2021) and "By My Side" (2021), RUZE "Chapters" (2021), with M-High, RUZE and Toman all on "5 Years Of PIV" (2020) as well, Dennis Quin "Chanté" (PIV032, 2021) and the album "Le Funk" (PIVALB 001, 2023), Sidney Charles "Organica" (PIV034, 2021) and "Hip Cracker" (2023), Jamback "Roaring 20's" (2022) and a "PIV ADE Sampler 2023" track, Job de Jong "Enchanted" (PIV056, 2023), Jansons "Nite Life" (2023) and "Propeller EP" (PIV078, 2026), Marsolo "Show Me" (PIV064, 2024), Kyle Walker "Take My Love" (PIV073, 2024), Jay de Lys "Control" (PIV075, 2025) and Josh Butler "On The Dancefloor EP" (2026). 18 artists we track have released on it, a confirmed floor from a catalogue sweep, not the full roster: ANOTR, Chris Stassy, Dennis Quin, Jamback, Jansons, Jay de Lys, Job de Jong, Josh Butler, Julian Fijma, Kolter, Kyle Walker, M-High, Marsolo, Oden & Fatzo, Rossi., RUZE, Sidney Charles, Toman

founded
2015, per the label's own site and YouTube channel, Resident Advisor and Discogs. the fifth anniversary was marked in October 2020 with "5 Years of PIV", per Trommel
founded by
Prunk (Nilz Pronk), the "visionary founder" in the label's own words, with his brother Jordi per Discogs ("brothers Nilz and Jordi Pronk") and Ibiza Spotlight ("Nils Pronk AKA Prunk and his brother Jordi"). Prunk told When We Dip he started the label "together with a friend". the sources disagree on whether it was one founder or two, so we print both
based
Amsterdam, Netherlands, per the label's YouTube channel, its SoundCloud bio and Discogs. Resident Advisor files it in the Netherlands
the name
"PIV stands for People Invited. House music for everyone." per the label's site. the RA bio adds a second reading, "People Invited and VIP spelled backwards." the handles carry "Records": PIV Records on YouTube and Discogs, Piv Records on RA, while Beatport, Bandcamp and SoundCloud print plain PIV
sub-labels
PIV Club and PIV Limited, per Discogs. releases on those do not count toward the roster here. the PIV parties and the ADE Tower Takeover are the events side of the same brand
the series
"PIV ADE Sampler", the yearly various-artists compilation timed to Amsterdam Dance Event, catalogue prefix PIVADE. "PIV ADE Sampler 2021" (PIVADE003, 15 October 2021), "PIV ADE Sampler 2023" (PIVADE004), and "PIV x Factory 93: ADE Sampler 2025" (17 October 2025), a twelve-track joint edition with the Los Angeles label Factory 93
notable releases
Prunk & Stussy "Brooklyn Tears EP" (2017, named in Gray Area's piece on the label), "5 Years of PIV" (October 2020, the fifth-anniversary double vinyl on gold vinyl plus digital, per Trommel), "PIV ADE Sampler 2023" (PIVADE004), "PIV x Factory 93: ADE Sampler 2025" (17 October 2025)
released on it
18 artists we track have released on it, a confirmed floor from a catalogue sweep, not the full roster: ANOTR, Chris Stassy, Dennis Quin, Jamback, Jansons, Jay de Lys, Job de Jong, Josh Butler, Julian Fijma, Kolter, Kyle Walker, M-High, Marsolo, Oden & Fatzo, Rossi., RUZE, Sidney Charles, Toman

"It had to be a label for new talent and more underground artists, and to offer them a platform where they could release their music and play at our parties at the same time."

— Prunk, founder, When We Dip

the label's own weekly playlist, "PIV Weekly", the one its site links as its Spotify link. the owner account is PIV.

the series: "PIV ADE Sampler", the yearly compilation timed to Amsterdam Dance Event. no player for this one. the 2023 edition, PIVADE004, is on the label's Bandcamp, and the 2025 edition was a joint one with Factory 93.

every fact on this page is sourced or it is not on this page, and quotes are verbatim, spelling and all. the roster line links the artists we track who release here.